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Goop Summit: Food, Foam Rolling & Everything Wellness

Josh Crane, OPTP Staff Writer - May 25, 2017

You might have heard about goop, Gwyneth Paltrow’s ambitious project that encompasses all things trending in the healthy lifestyle space. From content to products, the goop website and its various forms of outreach embrace topics such as clean-eating recipes, fashion, mindfulness, travel, and fitness. Here’s more about goop and their upcoming wellness summit scheduled for June 10, 2017 in Los Angeles, California.

The Scoop on goop
Actress Gwyneth Paltrow started goop as a weekly newsletter in 2008. According to the goop website (goop.com), she wanted “A place to organize her unbiased travel recommendations, health-centric recipes, and shopping discoveries for friends, and she also wanted to get her own questions—about health, fitness, and the psyche—answered.” The endeavor grew and has now become, as the website says, “A fully formed lifestyle site, offering a tight curation of products and content.”
Going All-In on Wellness
In goop Health, goop’s upcoming wellness summit, is being held on June 10 in Los Angeles. The event will share an array of healthy living content in the form of guest speakers and breakout sessions. Although just one day, the in-depth event promises to be packed with valuable information in the form of “…panels, keynotes, and restorative interactive sessions from the health-defining doctors and experts we rely on at goop.” Attendees will also get exclusive access to a market set to include beauty products, food companies, wellness products, and more. As the site says, “In goop Health brings our most requested and shared wellness content to life.”
Foam Rolling: Art & Science
The event will feature a number of wellness sessions led by health professionals. Topics include Crystal Therapy, Mani Time, I.V. Drip, Aura Photography, Flower Remedy Station, Sound Bath, and The Foam Rolling Physique. The Foam Rolling Physique session will be led by fascia and alignment expert Lauren Roxburgh, dubbed “the body whisperer” by goop. According to the website, Lauren will take participants “Through a revitalizing roller routine designed to flush toxins from the lymphatic system, reduce pain, and diminish cellulite — while lengthening and toning the body.”
While it might sound like a foreign concept, it’s one that Lauren Roxburgh has perfected. The certified Structural Integration practitioner and celebrity trainer released her first exercise book just a little over a year ago; Taller, Slimmer, Younger: 21 Days to a Foam Roller Physique. All of the book’s movements utilize the foam roller, and are part of a system based on the Rolfing “10 Series” combined with elements of Pilates. The program guides the reader through a series of foam rolling techniques for a balanced, aligned and more youthful body, as well as a calmer state of being — all in just 15 minutes a day over the course of 21 days.
Lauren, who was named by Shape Magazine as one of their "50 Hottest Trainers in America," developed her signature technique as a way to help busy clients with body transforming, muscular sculpting, stress releasing, and fascial remodeling. Her quest for the ideal foam roller eventually led her to OPTP, where she collaborated to develop the LoRox Aligned Roller™. The unique foam roller features raised, circular bumps that aid in lymphatic drainage and decreasing inflammation. Not only will the LoRox Aligned Roller be used in Lauren’s session at the event, but attendees will receive complimentary goodie bags that include a portable version; the LoRox Aligned Travel Roller™.

The Who’s Who of Health
Anyone attending In goop Health will have an amazing opportunity to see and hear from some of the biggest names in the industry. Wellness experts and celebrities that will be in attendance include:
  • Tracy Anderson, fitness trainer
  • Dr. Robin Berman, psychiatrist
  • Tory Burch, CEO & designer, Tory Burch LLC
  • Cameron Diaz, actress, author, advocate
  • Dr. Steven Gundry, surgeon & author of the Plant Paradox
  • Dr. Alejandro Junger, founder, The Clean Program
  • Jenni Konner, writer & Lenny Letter cofounder
  • Elise Loehnen, Head of Content, goop
  • Seamus Mullen, chef, restaurateur, author
  • Dr. Amy Myers, functional medicine practitioner
  • Gwyneth Paltrow, CEO & founder, goop
  • Esther Perel, psychotherapist
  • Nicole Richie, entrepreneur, philanthropist, actress
  • Dr. Habib Sadeghi, integrative practitioner & Be Hive of Healing cofounder
  • Dr. Sherry Sami, integrative orthodontist & Be Hive of Healing cofounder
  • Dr. Oscar Serrallach, family practitioner
  • Dr. Phil Stutz & Barry Michels, psychotherapists & authors 
Being There 
Although the trendiest, health-forward folks in LA will be attending In goop Health, most of us won’t be so lucky. The summit has three ticket price levels offering a range of experiences, but all three packages recently sold out according to a check of the event’s webpage. We’ll just have to live vicariously through the photos and event summary sure to come on social media and the goop website.


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Josh Crane, OPTP Staff Writer

As a health and wellness enthusiast, Josh enjoys writing about events, new products, and research in the therapy and fitness fields.

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